luxgen Logo - History, Design, and Meaning
Company Overview
Luxgen Motor Co., Ltd. is a Taiwanese automaker based in Sanyi, Miaoli, Taiwan, and is a wholly owned subsidiary of Yulon Motor. Founded in January 2009, Luxgen vehicles have been produced in Hangzhou, China, by Dongfeng Yulon since late 2010. The development of Luxgen products is primarily handled by another Yulon subsidiary, HAITEC. The company's slogan is "Think Ahead."
Key Information
- Founded: 2009
- Founder(s): Yulon Motor
- Headquarters: Sanyi, Miaoli, Taiwan
luxgen Logo Meaning and History
Founded in 2009 by the Yulon Group, Luxgen is a Taiwanese automotive manufacturer that focuses on developing intelligent, high-tech vehicles. It sets itself apart by offering vehicles with smart technology and luxurious features, targeting a market that values innovation. Luxgen is recognized for its range of models, including SUVs, MPVs, and electric vehicles. The company has partnered with international firms like HTC to integrate cutting-edge technology into their cars. With a presence mainly in Taiwan, China, and the Middle East, Luxgen is working to expand its global footprint, striving to make a mark in the competitive automotive industry.
What is Luxgen?
Luxgen is a Taiwanese automotive brand founded in 2009 and owned by the Yulon Group. The company specializes in creating intelligent, luxury vehicles and has a notable presence in Taiwan, China, and the Middle East. Over the years, it has developed various models, including SUVs, MPVs, and electric vehicles.
The logo's main feature is a trapezoid emblem with rounded corners, crafted in classic black with two silver lines on either side. The metallic silver also forms a sophisticated initial 'L' with volume. The full brand name is printed in metallic silver using a futuristic font that combines diagonal and straight cuts with rounded corners.
In 2022, a modern logo was introduced, looking stylish and distinct from previous versions. The company name is now the sole element, rendered in black, with three characters featuring small colored squares replacing parts of the strokes. The font resembles a customized version of Neuropolitical Regular by Typodermic. While the black color gives a professional and luxurious feel, the colorful accents highlight the company's willingness to innovate and experiment.
