changfeng Logo - History, Design, and Meaning

changfeng logo

Company Overview

Emerging from the defense sector, ChangFeng Motors transitioned into civilian markets, originating from the strategic vision of China Changfeng Group. Based in Hunan, the company initially focused on rugged off-road vehicles. Over time, it expanded its offerings to include a diverse range of passenger vehicles. ChangFeng Motors leverages its heritage of durable design to create vehicles that combine economy with reliability, making mobility accessible.

Key Information

  • Founded: 1950
  • Founder(s): Chinese Government
  • Headquarters: Changsha, Hunan,

changfeng Logo Meaning and History

No.7319 Factory, established in 1950, laid the foundation for ChangFeng Motors. By 1988, the company was manufacturing SUVs under a license for Beijing BJ2020 models. In 1996, Changfeng Auto Manufacturing was formed, moving away from its military roots and starting Mitsubishi vehicle production, including the Pajero, under the Lièbào and later, Leopaard brands.

Ownership evolved with GAC Group taking control in 2012 after Mitsubishi sold its shares. Changfeng's plants in Yangzi, Anhui, and Hunan primarily produced light trucks for state needs and began exporting in 2006.

After GAC's acquisition, ChangFeng Motors was delisted from the Shanghai stock exchange on March 20, 2012. ChangFeng Group re-entered the vehicle market, establishing Hunan Liebao Automobile Co. Ltd to manage Leopaard's production and sales.

What is ChangFeng Motors?

ChangFeng Motors, nestled in China's automotive landscape, emerged from the China Changfeng Group, primarily a defense contractor. It transitioned into civilian markets, focusing initially on rugged off-road vehicles and eventually expanding into passenger cars, embodying a fusion of military-grade toughness and consumer-friendly designs.

changfeng history logo

The emblem features a vivid red hue with a central triangle containing circular cutouts, all enclosed in an oval border. This minimalist yet bold design conveys innovation and agility, with the circles suggesting wheels in motion—a nod to the automotive nature of the brand. The use of red symbolizes energy and passion, while the geometric clarity of the shapes imparts a sense of precision and technological advancement.

Official Resources

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