byd Logo - History, Design, and Meaning
Company Overview
BYD Co Ltd is a Chinese company specializing in the manufacture of automobiles and rechargeable batteries, with its headquarters located in Shenzhen. The company operates through two main subsidiaries: BYD Automobile and BYD Electronic.
Key Information
- Founded: 1995
- Founder(s): Wang Chuanfu
- Headquarters: Shenzhen, Guangdong, China
byd Logo Meaning and History
The name BYD stands for 'Build Your Dreams,' reflecting the brand's core values. The visual identity of BYD has undergone only one significant redesign in its history.
The initial logo, introduced in 1995, featured a black horizontal oval with a smaller oval inside, divided into white and light blue sections. The BYD wordmark, in white, was positioned around the bottom perimeter of the oval. This logo was used until 2007.
The redesign of the BYD logo introduced a new look with a bright red oval containing a bold, futuristic red wordmark on a white background.
The logo's lettering is characterized by straight, strong lines and sharp angles, with open letters that balance the thick, bold lines of the font.
The red and white color scheme of the BYD logo symbolizes the company's energy, power, and passion, a classic combination that is highly effective.
When displayed on vehicles, the BYD logo is rendered in glossy silver for the framing and lettering, with a black background. A royal blue outline adds elegance and style.
In 2021, the BYD logo was refined with thinner lines and more space inside the oval, and the red color was darkened for a more serious tone, giving the logo a futuristic and balanced appearance.
A subsequent redesign removed the framing, and the BYD wordmark was updated to a more minimalist typeface, retaining the futuristic feel but with the vertical bars of the first and third letters removed.
In 2022, the BYD logo was refined again, with thicker lines and slightly taller characters, creating a more powerful and progressive brand image.
